About us

Bilberry was built in the heart of the experience industry by people with first-hand experience from activity businesses and tourism. With roots in Lofoten, we know what it takes to create great guest experiences, handle complex operations and build a profitable, sustainable business. That is why we develop booking and resource management tools that help activity businesses work smarter, grow and deliver better experiences.

Bilberry meta

From the quay in Svolvær

Bilberry was founded on the quay in Svolvær to solve complex challenges in booking, operations and resource management for activity businesses. The founder had run an activity business first-hand and experienced how demanding it was to juggle bookings, guides, equipment and finances across separate systems.

Since launching in 2021, Bilberry has grown to over 400 customers with 60% annual growth. We still build the platform from inside the industry — with a team that understands the daily reality of tour operators, adventure companies and experience providers across the Nordics.

400+

Customers

18+

years of experience in tourism and experiences

2021

Launched

60%

annual growth since launch

Team

Customer Success

Jon-Fredrik Johansen

Head of Customer Success

Ellen Svartsund

Product Expert

Espen Nilssen

Product Expert

Gry Aina Lauritsen

Product Expert

Ragnhild Indresand

Product Expert

Sales & Marketing

Rolf Oftedal

Head of Sales

Lisa Fjordtun

Sales Manager

Ragnar Palsson

Sales & Growth Manager

Kaitlynn Hatch

Head of Marketing

Tech

Marius Haugen

CTO

Benjamin Bergersen

Developer

Stanislav Tkachenko

Developer

Olav Hjertaker

Developer

Trond Blomholm Kvamme

Developer

Board

Bente Bratland Holm

Chairwoman

Karin Anita Svindseth

Board member

Management

Kenneth Greger-Pettersen

CEO

Backed by DSD

DSD is a strong long-term owner of Bilberry. With DSD as our owner, we have the stability and resources to invest in product development, support and growth — without chasing short-term results.

Bilberry brings specialist expertise in travel technology, while DSD adds deep experience from transport, operations and customer experiences. Together, we build a platform that covers the full operation for activity businesses — from the first booking to the experience being delivered and the settlement being cleared.